2 min read

Merchant Solutions: Choosing a Virtual Terminal

By Hubspot System on Nov 24, 2020 12:00:00 AM

Whether you own a law firm, pizza restaurant, or hair salon, it’s essential for you to utilize a virtual terminal. Especially in this age of social distancing due to the COVID-19 pandemic, many customers prefer to make payments for products and services over the phone and a virtual terminal is what allows you to do this. If you’re not familiar with the term, a virtual terminal is a software program that allows you to process payments without your customer’s card being present. When deciding which platform is right for your business, it’s important to determine your organization’s unique needs and decide which payment features are most important to you. Today, we’re going to discuss three terminals options that we recommend for our clients. 

Finding the Perfect Payment Terminal

At Celero Commerce, we recommend three different virtual terminals to our clients: Authorize.Net, NMI, and PayTrace. Here is an overview of what each terminal has to offer:

  • Authorize.Net: For a majority of merchants, including professional service providers, e-commerce shops, restaurants, health and beauty businesses, non-profits, and field service management companies, we recommend utilizing Authorize.Net as a payment terminal. This Visa-backed terminal will allow you to accept “card not present” transactions easily and efficiently. It features customizable security settings that will help keep you and your customers safe, including multiple fraud filters, shipping-billing mismatch detection, transaction limits, and flagging capabilities for suspicious activity. If you ever need assistance, this platform features a comprehensive support center, with 24/7 live support to help answer any questions you may have. Through and through, this virtual terminal is an excellent option for all types of merchants! 
  • NMI: If your business is focused on ACH transactions, we recommend utilizing NMI as your virtual terminal. NMI makes processing recurring and single-time ACH transactions easy and secure. In addition to its powerful payment processing capabilities, it features top-notch security features, including smart fraud detection, payer authentication, and automatic suspicious activity screening. Plus, it allows you to accept payments from a variety of card types, such as Visa, MasterCard, Discover, American Express, Diners Club and JCB, which will make it incredibly convenient for your loyal customers. 
  • PayTrace: If your organization would like to process Level 3 payments, we recommend using PayTrace. If you’re not familiar with what Level 3 payments are, they are a type of payment type designed for Business-2-Business (B2B) and Business-2-Government (B2G) purchases. This type of payment requires three items of data to describe the purchase: (1) what is being purchased, (2) how the sale takes place, and (3) who is involved in the transaction. The benefit of Level 3 payments is that they include lower processing fees. PayTrace features easy to use and customizable payment processing, comprehensive fraud protection, excellent reporting options, a dedicated customer support team, recurring billing, and a secure customer information vault to store important details. PayTrace is an excellent option if Level 3 processing is a priority for you, but you don’t want to compromise on other features like security, customizability, and customer service. 

Contact Us Today 

If you’re interested in learning more about the virtual terminals we discussed today, please contact us! One of our representatives will be happy to walk you through the different terminal platforms and help you decide which one is the best fit for your business. 

Hubspot System

Written by Hubspot System